Performance and Versatility
Your SoccerBot360 as the centerpiece of a holistic sports and entertainment facility
Since at least 2018, the SoccerBot360 has been a centerpiece of the training programs at RB Leipzig and Red Bull Salzburg, helping professional players and top prospects sharpen their football-specific cognition, tactical decision-making, technical skills, and key on-field habits like scanning the field and checking over their shoulder before receiving the ball. Anyone who has trained in the virtual 360° environment quickly sees why.
- this type of training is targeted, data-driven and scientifically grounded
- this type of training is unique, experience-oriented and tied to the highest intrinsic motivation of athletes
Exactly the right mix of gaming and athletic development for the core target group aged 10 to 30. But can you survive as a sports facility operator on elite training alone?
The SoccerBot360 offers more! This unique combination of “e-sports” and genuine physical activity can be offered to every conceivable target group across all available booking periods – whether school sports, rehabilitation, business competitions, birthdays, prime-time sports enthusiasts or corporate health programs. Through our software areas “Professional”, “Train & Entertain” and “Competition”, sports facility operators can reach all relevant target groups with attractive and sustainable content.
A not insignificant aspect is our own motivation as a company:
“The playful enthusiasm of kids for physical activity in the SoccerBot360 is phenomenal. And as parents, we'd rather see our kids playing in the SoccerBot360 than sitting at home in front of a computer or console. Parents are willing to continually invest in the athletic and cognitive development of their kids. That's where we also see an important contribution of the SoccerBot360 to society.”
Marketing Potential
The SoccerBot360 is a variable, software-based innovation – not a rigid training device. Change and progress are part of the process. As a licensee, you get to participate in this journey and continuously receive updates based on feedback from existing and potential target groups. Becoming obsolete is out of the question. Through the developed sub-areas “SoccerBot360 Professional”, “SoccerBot360 Train & Entertain” and “SoccerBot360 Competition”, there are fundamental marketing options available.
Time Booking – Team Training
If you plan to integrate the SoccerBot360 as part of a holistic sports facility, comprehensive team trainings are a perfect fit. Especially as a highlight element in circuit training, where small groups of 4 to 8 people alternate between the SoccerBot360 and neighboring football pitches or fitness equipment. Session lengths range from 30 to 90 minutes. Depending on the desired level of customization, either “Professional” or “Train & Entertain” is relevant for team training.
Time Booking – Sports Groups of All Kinds
Especially during prime time evenings and weekends, the “Train & Entertain” area creates the perfect environment for voluntary sports groups of all kinds. Anyone who wants to combine “e-sports” and physical activity with friends, colleagues or peers for fun, fitness, team building and personal development will feel right at home. Booking intervals of 60 to 90 minutes for 6 to 8 people are popular. Games don't have to be played with the feet – “Hand Mode” enriches the offering too.
Slot Booking – Individual Games
In sports facilities and entertainment venues with high foot traffic or during ongoing tournaments, marketing the SoccerBot360 on a per-game basis makes sense. A daily or monthly high score challenge draws strong interest from the 10–35 age group. The “Competition” area provides the right games and the required access system for this.
Diagnostic Formats
Both in performance diagnostics and in talent diagnostics for children and youth, the SoccerBot360 delivers nothing but validity and appeal. To provide qualified assessments of a child's actual talent relative to a relevant peer group – for clubs, associations or parents – we have developed an excellent method together with our partner “4Talents Analytics” from Berlin.
Competitions
The “Competition” area enables competitions of all kinds. Games can be played individually or as a team. Results are structured so that rankings remain meaningful over several months even with large numbers of participants. For operators, this creates an attractive opportunity to generate entry fees or to market to competition partners (sponsors).
Financing Sources / Profitability
Sponsoring / Advertising Partners
Regional and national companies are increasingly looking for innovative ways to reach younger target groups and stay future-proof. A SoccerBot360 partnership offers the perfect platform – for both new and existing customers through attractive content. The SoccerBot360 is also ideal as a B2B platform for company events, employee communication and corporate health promotion.
We support our licensees in sponsoring conception and ongoing execution – both through competition management capabilities and through special sponsoring formats in the area of in-game advertising (in-game branding / ID product placement) or data processing (Digital Score Card).
From SoccerBot Stories, SoccerBot Sessions and SoccerBot Solutions, tailor-made sponsoring packages can be created for any interested partner. On request, we are happy to provide a sample communication concept as well as revenue calculations and reference costs.
Applying for Subsidies
The SoccerBot360 is undeniably a training tool for professional athletes – but also an innovation to inspire a large number of athletes and especially young people to get active in sports. In principle, all funding options from state sports authority grants, municipal sports funding and EU subsidies are available. Availability varies by region and depends on approved budgets in the respective period. We are happy to support this process by providing sports science evidence and references.
Interested? Send us your inquiry!
Are you a current or future innovative operator/investor of a sports and entertainment facility and want to learn more about our unique solutions? We look forward to your message.